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Marketing Manager

Company: Gwinnett Sports Commission
Location: Duluth
Posted on: November 22, 2021

Job Description:

Description: The sports sales and marketing manager serves as the primary administrative support staff to the sales team and is also responsible for creatively developing and implementing marketing strategies for the Gwinnett Sports Commission. This person will be responsible for assisting with the recruitment/sales of sporting events, as well as the activation of the events themselves. The sales and marketing manager is responsible for the Gwinnett Sports Commission's social media presence and content. The manager should be familiar with the sports industry, is adept at technology, organized and is service/customer-oriented. Essential Functions: Sales & Administrative Promote and sell Gwinnett County to individuals and groups as a premier sports destination. Maintain relationships with the relevant local, state and national governing bodies. Engage in sales activities that produce leads. Maintain a consistent sales effort through appropriate communication channels including email, telephone, events, etc. Develop strong relationships and partnerships with local sports facilities (i.e. Suwanee Sports Academy, Gwinnett County Parks and Recreation, etc.) in order to enhance our ability to bring in new events to Gwinnett County. Develop and maintain a positive working relationship with members of the local hotel community. Proficiency in sales lead software (iDSS), in order to assist Director of Sales with lead generations Administratively support the Director of Sales as needed. Event & Project Management Provide on-site event presence on behalf of the Gwinnett Sports Commission (as needed). Coordinate volunteers for events. Provide support and services to event organizers in the planning and conducting of their athletic related events held in Gwinnett County. Coordinate deliveries to hotels and venues with regards to event activation. Assist with brand awareness through event activation. Provide Director of Sales with updated reports on the status of events. Research local and regional sports activities through site visits, meetings and online searches. Other projects and duties, as assigned Marketing & Social Media Develop and implement an effective marketing schedule through the newsletter and all social media platforms (Twitter, Instagram, Facebook, etc.). Create engaging text, image and video content. Promote the Gwinnett Sports Commission and all related sports entities effectively and creatively. Produce new promotions through social media platforms that appeal to a new audience. Design an informative and engaging quarterly newsletter. Cover GSC events and other community events on social media platforms (attend event when needed). Measuring & Tracking Track and measure economic impact numbers, ROI and hotel occupancy related to sports in Gwinnett County. Maintain accurate, detailed and thorough data through the IDSS system. Minimum Qualifications Bachelor's degree from a four-year college or university required. Two to three years' experience in sports and sales strongly preferred. Strong interpersonal skills needed in order to provide excellent service to all clients and visitors. Self-motivated and has ability to set and achieve challenging goals; makes decisions proactively Knowledge of computer software, including Microsoft Office programs; database management experience is helpful. Must be able to lift 50 lbs. Excellent communication skills including both written and oral Some travel might be required Some evening and weekend hours required Employment Type: Full Time Years Experience: 1 - 3 years Salary: $35,000 - $40,000 Annual Bonus/Commission: No

Keywords: Gwinnett Sports Commission, Roswell , Marketing Manager, Executive , Duluth, Georgia

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