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Manager, Loyalty Program

Company: PGA TOUR Superstore
Location: Roswell
Posted on: November 24, 2022

Job Description:

Job OverviewThe Manager, Loyalty Program manages the day-to-day operations of the Players' Club loyalty program. The Loyalty Program Manager is responsible for managing the strategy and design of all Players' Club interactions and will be a primary architect behind how the program comes to life for golf and tennis customers across every program touchpoint. This leader should be able to think critically, be comfortable with data to understand the impact of the program for both the company and the customer.ResponsibilitiesManage all aspects of the Players' Club loyalty program, including, but not limited to the following:

  • Work closely with key stakeholders to evolve and enhance the program; introduce new offerings aligned with golf and tennis customers
  • Develop and execute strategies to grow program member count; work closely with owners of other channels (e.g. CRM and Email, Ecomm, Social Media) to test new acquisition tactics
  • Monitor, analyze, and provide insights on program performance
  • Manage relationships with program vendors and direct partners
  • Optimize loyalty program marketing through all channels
  • Continually evaluate program offerings and propose recommended changes based on consumer and member feedback
  • Work cross-functionally to implement technological and operational program enhancements
  • Manage roadmap of program to ensures that it scales with new partner offerings and business objectives
  • Identify and explore opportunities for data acquisition through Program participationCompetencies and Qualifications
    • Bachelor's degree and 5 years of current experience in loyalty program operations or program management, or equivalent combination of education and experience
    • Experience in operation and management of Loyalty programs or other marketing programs.
    • Ability to make decisions and move to action with a hands-on approach
    • Excellent written and verbal communication skills.
    • Business-minded strategic thinker
    • Aptitude for leading cross-functional in a complex environment
    • Acumen in providing high-level strategic recommendations to senior management
    • Ability to make decisions and move to action with a hands-on approach.Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.PGA TOUR Superstores is an Equal Opportunity Employer, committed to a diverse and inclusive work environment. We comply with all laws that prohibit discrimination based on race, color, religion, sex/gender, age (40 and over), national origin, ancestry, citizenship status, physical or mental disability, veteran status, marital status, genetic information, and any other legally protected status. Employment discrimination isn't just unlawful, it violates our policies and is not who we are. Every associate at every level in the organization is prohibited from engaging in any form of discrimination.An associate who believes s/he is being discriminated against should report it immediately to the Human Resources department. The law and our policies prohibit retaliation against anyone for making such a report.

Keywords: PGA TOUR Superstore, Roswell , Manager, Loyalty Program, Executive , Roswell, Georgia

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